The D&D movie’s first bit of merch is kinda weird, but we’re here for it

M
morngbora
Watching Hasbro, once a multi-billion dollar toy company, come to the realization that it is in fact a multi-billion dollar games and media company is entertaining. Dungeons & Dragons is now clearly both a profit center and a cultural force, which is great for everyone — including investors, I reckon. But you can also see gears turning as the Rhode Island-based company begins an awkward period of experimentation to bring its past into alignment with its future. That’s how we got to now: Meet the Dicelings, transforming 20-sided dice that turn into miniature monsters. The $13.99 toys will arrive in the spring, hitting store shelves at the same time

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